Friday, June 15, 2007

HookaH-HookaH’s new flavor lock packaging ROCKS!

As the hookah culture gains popularity here in the U.S, I can’t help but notice how much the industry has progressed over the past five years. Take one look at the new HookaH-HookaH flavor lock packaging and reflect back on your first hookah experience. If it was anything like mine, you were probably smoking a traditional Middle Eastern hookah, and some sort of molasses that was wrapped in wax paper, and stuffed into a cardboard box. Sound familiar?

Don’t worry fellow hookah lovers, those days are over. Thanks to our friendly neighborhood shisha manufacturers, HookaH-HookaH Tobacco, we can now enjoy the advantages of modernized packaging in a traditional industry. Gone are the days of checking the mail only to find your charcoal, accessories, and shisha completely covered in a sticky red mess. New HookaH-HookaH flavor lock packaging not only looks cool, but is also reusable (let’s not forget those three important words “reduce, reuse, recycle”) and possesses an industry first, the tamper evident seal! Now you can enjoy all of HookaH-HookaH's 35 flavors in durable, compact packaging that provides you with the comfort of a fresh, sealed product.

From the moment that I first heard of this modern shisha phenomenon, I knew I had to try it. Fortunately I live in close proximity to a registered HookaH-HookaH retailer so it was not difficult to get my hands on a beautiful new 500g Carton of my most favorite and delicious Acai Berry. That is when I noticed that not only were the individual 50g jars redesigned, but the overall carton design has changed. No more of that excess plastic use. (Global Warming) The new design is made entirely from recycled cardboard and looks much better than its plastic counterpart. Once I had purchased the carton I inspected one of the individual jars, finding it to be refreshingly different. Then I peeled back the foil seal and was hit with a rush of sensation towards my nostrils. The shisha inside was moist, flavorful, and fresh.

The shisha market has lacked a packaging standard from day one. I think that this new “flavor lock” is the way to go. The ease and cleanliness of these new products is enough of an improvement. Couple that with the advantages of the foil seal and I think that the only thing these guys forgot is the “born-on-date” and I’m sure that is not far away.

Tuesday, June 5, 2007

The Entrancing Hookah

So what is it about smoking hookahs that is so incredibly intoxicating? This is what I was trying to figure out as I lay in bed last night and tried to figure out which flavor or flavors I was going to treat myself to. There is just a certain something about hookahs that is inherently beautiful. I couldn’t put my finger on what this was exactly, but it’s that special quirk about them that made me fall in love with hookahs in the beginning. And as I remembered my first smoking experience, I tried to figure out what this unique quality was.
When I first heard of a hookah, I was with a couple of my friends and they suggested we go up to one of the local hookah bars late one night. They were certain that I would like it, assuring me that it would be something different from anything I had done before. I was more than excited and intrigued as we walked in and were welcomed by the sweet smell of strawberry, cherry, orange, and peach that I would soon learn to be the wonderful smell of flavored shisha.
As we sat down at our table, I looked around and realized that this was the kind of place that I could see myself spending a lot of time. Everything about it said “Welcome!” I loved the atmosphere that the bar created. The bold colors, the stunning hookahs, the soothing music, it all was amazing. I had never seen a place so warm and inviting, and I knew this place would become an oasis in my hectic life.
We picked up the menu, and to my surprise, there was close to 15 flavors to pick from with the option of mixing your own flavor. The flavors included everything I could have wanted. Watermelon, Double Apple, Butterscotch, Spearmint, and Hazelnut were just some of the flavors that we could choose from. After about ten minutes of going back and forth between flavors, we decided on Peach mixed with Strawberry. I knew that it would taste good just by judging from the aroma of the bar, but I never could have expected the satisfaction I would get from the sweetly flavored shisha.
After we ordered, I took a second and sat back with my friends as we felt completely at home in this comforting environment. Before I knew it our hookah had arrived and we began to smoke. As I smoked the hookah for the first time, all I could really think about was how good the shisha tasted and how relaxed I truly was.
Everything seemed to simply melt away as we sat and talked and laughed for over an hour. It was easy to see that we all had found a place that we could always come to for a peaceful and fun night. At the end of our session, I had become enthralled with hookahs, and I knew that I would be an avid hookah smoker for the rest of my life.
So what does this story have to do with the beauty of hookahs? It has everything to do with it actually. The beauties of the hookahs are the stories and experiences that are derived from it. I will always associate hookahs with friends, comfort, and happiness. And when I think about it in that way, there is nothing more beautiful than that. I’ll always cherish the memories that hookahs have brought into my life. That’s why I encourage everyone to go out and make your own hookah story. You can’t help but get caught up in the amazing beauty.